PAAX PEOPLE WANT TO RUN LONGER,
LIFT HEAVIER, SLEEP BETTER & RECOVER FASTER
SIMPLY PUT, WE WANT TO BE BETTER.

In the relentless pursuit of peak performance, we’re always looking to push past our perceived limits. We’re chasing that one degree of diference, one degree of separation. After all, it’s the diference of one degree that changes water into steam.

But every one of us is unique. Our DNA and genetic markers are specific to each of us alone. So why do we take a ‘one size fits all’ approach to our health?

The truth is we shouldn’t.

WE CREATED PAAX BECAUSE WE BELIEVE THAT
OPTIMAL PERFORMANCE STARTS WITH OPTIMAL HEALTH.

Founders

MARK HOLOWAYCHUK CEO & CO-FOUNDER

“HEALTH AND FITNESS ARE MY LIFE’S WORK. THERE’S NOTHING I’M MORE PASSIONATE ABOUT.”

Mark is a health and wellness entrepreneur/investor with over 20 years experience in this space. He is out to eradicate generic health solutions and believes that health should be personalized. With science and technology converging on how to optimize health, performance, and extend lifespan, Mark believes the future is exciting for anyone embracing a personal health optimization lifestyle.

CAMERON COGSWELL PERSONAL HEALTH OPTIMIZATION EXPERT & CO-FOUNDER

“HEALTH AND FITNESS ARE MY LIFE’S WORK. THERE’S NOTHING I’M MORE PASSIONATE ABOUT.”

Cameron is a Kinesiologist and Holistic Nutritionist with 15+ years of experience in the health field. He recently worked with the Buffalo Beauts (a women’s professional hockey team) on nutrition optimization. He has also been featured in magazines, podcasts, seminars and speaks regularly on personalized health.

DON‘T SETTLE FOR A 10 WHEN 11 IS AN OPTION.